Breaking Free from 'I Am Not a Math Person' To Create a Meaningful Data Collection Plan

Building a plan for data collection and analysis in organizations can feel like uncharted territory, especially for those who think they are not “math people”. But feeling like you’re not a “math person” is a mindset, and lucky for us, mindsets are shiftable! (check out this amazing research on math mindsets by Zearn).

As you read through this post, I invite you to make an ever so slight shift in your mindset about data. Don’t worry about the “fancy math” that you may fear is coming.  Stay with me on this.  I promise, it's worth it. I want to walk you through practical tips and strategies for collecting valuable insights in your organization, even if you're still working on upping your math mindset game, so you can discover how data can propel your organization to new heights!

1. Embrace the Purpose:

Data collection should always have a clear purpose. Begin by identifying the specific goals you want to achieve. Are you seeking to measure program outcomes, improve service delivery, understand your users’ experiences, or evaluate the impact of your product? Defining your objectives will help focus your data collection efforts and make them more meaningful. 

2. Choose Non-Intimidating Data Collection Methods:

Good news! Data collection doesn't have to involve complex equations or intricate calculations. There are numerous methods available that don't require advanced math skills. Consider using surveys, interviews, focus groups, diary studies, or observations to gather both quantitative and qualitative data. These approaches allow for in-depth insights without relying solely on numbers. Plus, there are many survey software platforms and online interview, observation, and video diary tools out there that will make collecting your data simple and efficient.  

3. Craft Simple and Approachable Data Tools:

Design your data collection tools like polls, surveys and interviews with simplicity in mind. Use clear and straightforward language. Avoid technical jargon and complex terminology that might not be familiar with your audience. Try to put yourself into their shoes to make sure that what you’re asking is meaningful to them. Even better? Test out your survey or interview questions with a few folks to provide feedback about what you’re asking to strengthen your tools before using them with a wider population. 

4. Collaborate with Experts and Allies:

Remember, you don't have to navigate the data collection journey alone. Seek support from folks who have tried out different data collection methods to learn what worked well and what flopped. Collaborate with people who understand your population to help you to use the best method for capturing their stories. Their expertise will help ensure accurate results that are also meaningful and grounded in your participants’ lived experiences.

5. Leverage Technology to Your Advantage:

Technology can be your ally in simplifying data collection. Explore user-friendly data collection platforms or software to create and administer surveys, to record and find themes in interviews, and to conduct basic analyses. These tools often provide intuitive interfaces, automated calculations, and built-in analysis features. 

6. Focus on Stories and Narratives:

Data isn't just about numbers; it's about capturing stories and narratives that showcase your impact. Emphasize qualitative data, such as personal testimonials, success stories, or case studies. These narratives can effectively communicate the real-life experiences of the individuals your organization serves, making the data collection process more relatable and engaging.

7. Seek Help with Data Analysis:

Data analysis can be daunting. Don't hesitate to seek assistance from individuals with expertise in data analysis and visualization. They can help you make sense of the data, identify patterns, and extract meaningful insights. Collaborating with data-savvy individuals will provide valuable guidance and help you interpret the numbers with confidence.

Collecting data at your organization doesn't have to be an insurmountable challenge. By embracing purpose, utilizing easy to access methods, collaborating with allies, leveraging technology, and focusing on stories, you will gather valuable insights. Remember, data is a powerful tool that can drive your impact and help you make informed decisions. So, let go of your math-related fears, focus on a growth mindset, and embark on your data collection journey with confidence, knowing that you have the tools and support to succeed! 

Looking for support along the way? Let’s talk about your goals and find a strong path forward for you to maximize your impact!